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	<title>7thFLOOR &#187; Facebook</title>
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	<link>http://www.7thfloor.it</link>
	<description>Web Marketing &#38; Digital Branding, Life &#38; Business Coaching</description>
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		<title>Banche, social media e modelli partecipativi: il caso Webank</title>
		<link>http://www.7thfloor.it/2010/09/14/webank-banche-social-media-e-web-marketing/</link>
		<comments>http://www.7thfloor.it/2010/09/14/webank-banche-social-media-e-web-marketing/#comments</comments>
		<pubDate>Tue, 14 Sep 2010 08:05:58 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[Andrea Genovese]]></category>
		<category><![CDATA[banche e social media]]></category>
		<category><![CDATA[banking&social]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[brand]]></category>
		<category><![CDATA[catena del valore]]></category>
		<category><![CDATA[Crowdsourcing]]></category>
		<category><![CDATA[Facebook]]></category>
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		<category><![CDATA[Francesco Delucia]]></category>
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		<category><![CDATA[Gianluca Diegoli]]></category>
		<category><![CDATA[intervista]]></category>
		<category><![CDATA[Luce De Felice]]></category>
		<category><![CDATA[Mafe de Baggis]]></category>
		<category><![CDATA[Marco Zemperini]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[MySpace]]></category>
		<category><![CDATA[nuove regole del marketing]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[PR]]></category>
		<category><![CDATA[Scribd]]></category>
		<category><![CDATA[Stefano Vitta]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Vittoria La Porta]]></category>
		<category><![CDATA[Webank]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=4743</guid>
		<description><![CDATA[Strategie di Social Media Marketing per il mondo Corporate: la case history Webank. Quali sono le nuove regole del Marketing e delle PR che possiamo estrapolare dal modello partecipativo proposto da Webank? Ne parliamo con Vittoria La Porta (PR &#038; Brand Reputation Manager) e Francesco Delucia (New Media Communication Specialist) all’interno dell’area Brand Marketing e Comunicazione di Webank.]]></description>
		<wfw:commentRss>http://www.7thfloor.it/2010/09/14/webank-banche-social-media-e-web-marketing/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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		<item>
		<title>Banche, Social Media e la Felicità delle Persone</title>
		<link>http://www.7thfloor.it/2010/09/09/banche-social-media-e-la-felicita-delle-persone/</link>
		<comments>http://www.7thfloor.it/2010/09/09/banche-social-media-e-la-felicita-delle-persone/#comments</comments>
		<pubDate>Thu, 09 Sep 2010 14:07:01 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[aree di sviluppo dell'individuo]]></category>
		<category><![CDATA[autonomia]]></category>
		<category><![CDATA[banche online]]></category>
		<category><![CDATA[brand reputation]]></category>
		<category><![CDATA[coaching umanistico]]></category>
		<category><![CDATA[competenza]]></category>
		<category><![CDATA[digital brand]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[life coach]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[opinione di massa]]></category>
		<category><![CDATA[opinione pubblica]]></category>
		<category><![CDATA[quali contenuti per i social media]]></category>
		<category><![CDATA[Radio Webank]]></category>
		<category><![CDATA[relazionalità]]></category>
		<category><![CDATA[relazioni di fiducia]]></category>
		<category><![CDATA[startup internet]]></category>
		<category><![CDATA[strategie di marketing digitale]]></category>
		<category><![CDATA[web coach]]></category>
		<category><![CDATA[web marketing]]></category>
		<category><![CDATA[Webank]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=4677</guid>
		<description><![CDATA[Quali sono i contenuti di valore che una persona cerca, vuole ricevere e condividere? In generale ogni individuo deve soddisfare tre aree di sviluppo per essere felice: la competenza, la relazionalità e l’autonomia.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Strategie di Marketing per i Social Media: Report 2010 Nielsen &#8211; Facebook &#8211; Social Media Examiner</title>
		<link>http://www.7thfloor.it/2010/05/04/strategie-marketing-social-media-report-2010-nielsen-facebook/</link>
		<comments>http://www.7thfloor.it/2010/05/04/strategie-marketing-social-media-report-2010-nielsen-facebook/#comments</comments>
		<pubDate>Tue, 04 May 2010 08:14:48 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[case history social media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Nielsen]]></category>
		<category><![CDATA[report 2010]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[strategie digitali vincenti]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=4353</guid>
		<description><![CDATA[Strategie Digitali Vincenti: qual è la strategia migliore per promuovere il proprio brand nei social media? quali risultati possiamo ottenere e che cosa siamo in grado di misurare? Le risposte nei Report Nielsen Facebook e Social Media Examiner e nelle domande-brainstorming di 7thFloor.]]></description>
		<wfw:commentRss>http://www.7thfloor.it/2010/05/04/strategie-marketing-social-media-report-2010-nielsen-facebook/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
		</item>
		<item>
		<title>Mestiere, Arte o Missione: responsabilità sociale ed etica del formatore</title>
		<link>http://www.7thfloor.it/2009/10/26/mestiere-arte-o-missione-responsabilita-sociale-ed-etica-del-formatore/</link>
		<comments>http://www.7thfloor.it/2009/10/26/mestiere-arte-o-missione-responsabilita-sociale-ed-etica-del-formatore/#comments</comments>
		<pubDate>Mon, 26 Oct 2009 16:55:40 +0000</pubDate>
		<dc:creator>Redazione 7thFLOOR</dc:creator>
				<category><![CDATA[Coaching]]></category>
		<category><![CDATA[Cultura]]></category>
		<category><![CDATA[AIF]]></category>
		<category><![CDATA[Andrea Genovese]]></category>
		<category><![CDATA[BarCamp]]></category>
		<category><![CDATA[cambiamento]]></category>
		<category><![CDATA[Centro formazione Poste Italiane]]></category>
		<category><![CDATA[certificazione]]></category>
		<category><![CDATA[etica]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[facilitatore]]></category>
		<category><![CDATA[formazione]]></category>
		<category><![CDATA[formazione e consulenza]]></category>
		<category><![CDATA[formazione formatori]]></category>
		<category><![CDATA[orientamento]]></category>
		<category><![CDATA[percorso biografico]]></category>
		<category><![CDATA[responsabilità sociale]]></category>
		<category><![CDATA[web 2.0]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=3785</guid>
		<description><![CDATA[Come cambia la figura del formatore nella sua multi-varia natura di docente facilitatore, progettista, orientatore, facilitatore di processi, catalizzatore, promotore di cambiamento? Quali competenze e quali strumenti deve avere? Come si esprime la sua responsabilità etica e sociale? Come cambia la formazione nell’era di Facebook e del web 2.0? L’AIF dedica una giornata di confronto su questi ed altri temi organizzando un barcamp il prossimo 28 ottobre presso il centro di Formazione di Poste Italiane a Roma]]></description>
		<wfw:commentRss>http://www.7thfloor.it/2009/10/26/mestiere-arte-o-missione-responsabilita-sociale-ed-etica-del-formatore/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Twitter: one-to-many o many-to-many?</title>
		<link>http://www.7thfloor.it/2009/07/07/nim-newsletter-mediologia-twitter-francesco-d-orazio/</link>
		<comments>http://www.7thfloor.it/2009/07/07/nim-newsletter-mediologia-twitter-francesco-d-orazio/#comments</comments>
		<pubDate>Tue, 07 Jul 2009 11:38:01 +0000</pubDate>
		<dc:creator>Redazione 7thFLOOR</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Francesco D'Orazio]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[NIM]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Wikipedia]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=3347</guid>
		<description><![CDATA[Nuova ricerca interessante su Twitter pubblicata da Harvard Business: gli uomini hanno il 15% in piu' di followers rispetto alle donne; ma soprattutto, il 10% degli utenti produce il 90% dei tweets, mentre in genere nei social network il 10% produce solo il 30% dei contenuti, il che rende Twitter piu' simile a Wikipedia (il 15% produce il 90% delle voci) che a Facebook.]]></description>
		<wfw:commentRss>http://www.7thfloor.it/2009/07/07/nim-newsletter-mediologia-twitter-francesco-d-orazio/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Clay Shirky su Twitter e Iran</title>
		<link>http://www.7thfloor.it/2009/06/22/twitter-e-iran-clay-shirky/</link>
		<comments>http://www.7thfloor.it/2009/06/22/twitter-e-iran-clay-shirky/#comments</comments>
		<pubDate>Mon, 22 Jun 2009 10:11:26 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[Cultura]]></category>
		<category><![CDATA[Clay Shirky]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[governo]]></category>
		<category><![CDATA[Iran]]></category>
		<category><![CDATA[media]]></category>
		<category><![CDATA[politica]]></category>
		<category><![CDATA[ted]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=3330</guid>
		<description><![CDATA[Mentre le notizie provenienti dall'Iran arrivano al mondo attraverso diversi media, Clay Shirky mostra come Facebook, Twitter e altri social media aiutano i cittadini nei regimi repressivi a raccontare le reali notizie, scavalcando i censori.]]></description>
		<wfw:commentRss>http://www.7thfloor.it/2009/06/22/twitter-e-iran-clay-shirky/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Chi sono i Mobile Surfer in Italia</title>
		<link>http://www.7thfloor.it/2009/06/19/profilo-mobile-surfer-italia-mercato-internet/</link>
		<comments>http://www.7thfloor.it/2009/06/19/profilo-mobile-surfer-italia-mercato-internet/#comments</comments>
		<pubDate>Fri, 19 Jun 2009 11:57:26 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Apple iPhone 3G S]]></category>
		<category><![CDATA[consumi]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[ICT]]></category>
		<category><![CDATA[mercato mobile italia]]></category>
		<category><![CDATA[messaging]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[Mobile Content]]></category>
		<category><![CDATA[mobile internet]]></category>
		<category><![CDATA[mobile surfer]]></category>
		<category><![CDATA[neomobile]]></category>
		<category><![CDATA[nuovo iphone]]></category>
		<category><![CDATA[osservatorio politecnico]]></category>
		<category><![CDATA[profilo consumatori]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=3285</guid>
		<description><![CDATA[Quattro tipologie di acquirenti: APPASSIONATI - SALTUARI - FOCALIZZATI E SPERIMENTATORI. Il Mobile Internet oggi abilita nuove forme di relazione tra utenti, come l'accesso ai servizi di instant messaging e di social networking. Il lancio dell'iPhone e dell'ultimo Apple iPhone 3G S, aumenta la conoscenza e la domanda di Mobile Internet, ma l'Italia è leader sia per penetrazione dei cellulari sulla popolazione italiana sia per la vendita di contenuti mobili da sempre. ]]></description>
		<wfw:commentRss>http://www.7thfloor.it/2009/06/19/profilo-mobile-surfer-italia-mercato-internet/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Seminari di Web Marketing</title>
		<link>http://www.7thfloor.it/2009/05/07/corsi-seo-e-web-marketing/</link>
		<comments>http://www.7thfloor.it/2009/05/07/corsi-seo-e-web-marketing/#comments</comments>
		<pubDate>Thu, 07 May 2009 11:05:35 +0000</pubDate>
		<dc:creator>Redazione 7thFLOOR</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[adsense]]></category>
		<category><![CDATA[adv]]></category>
		<category><![CDATA[AdWords]]></category>
		<category><![CDATA[aziende]]></category>
		<category><![CDATA[blog]]></category>
		<category><![CDATA[comunicazione]]></category>
		<category><![CDATA[corsi]]></category>
		<category><![CDATA[esperienza]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Milano]]></category>
		<category><![CDATA[network]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[pubblicità]]></category>
		<category><![CDATA[roma]]></category>
		<category><![CDATA[successo]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=2801</guid>
		<description><![CDATA[Rimanere costantemente informati sulle tematiche SEO, sapere come utilizzare strategicamente link sponsorizzati, blog e social network non è più un fattore opzionale ma indispensabile per una strategia di marketing completa e fruttuosa. ]]></description>
		<wfw:commentRss>http://www.7thfloor.it/2009/05/07/corsi-seo-e-web-marketing/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Davos 2009: the future of mobile technology</title>
		<link>http://www.7thfloor.it/2009/02/05/davos-2009-the-future-of-mobile-technology/</link>
		<comments>http://www.7thfloor.it/2009/02/05/davos-2009-the-future-of-mobile-technology/#comments</comments>
		<pubDate>Thu, 05 Feb 2009 10:11:01 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[NetTV]]></category>
		<category><![CDATA[Adobe]]></category>
		<category><![CDATA[Davos 2009]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Michael Arrington]]></category>
		<category><![CDATA[Microsoft]]></category>
		<category><![CDATA[T-Mobile]]></category>
		<category><![CDATA[Techcrunch]]></category>
		<category><![CDATA[Wharton]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=2471</guid>
		<description><![CDATA[[youtube:http://www.youtube.com/watch?v=RUgQQq3O720&#38;hl 300 250] Chad Hurley (YouTube) &#8211; Craig Mundie (Microsoft) &#8211; Mark Zuckerberg (Facebook) &#8211; Shananu Narayen (Adobe)  &#8211; Hamid Akhvan (T-Mobile) &#8211; Eric Clemons (Wharton) &#8211; Moderator: Michael Arrington (TechCrunch) Share]]></description>
		<wfw:commentRss>http://www.7thfloor.it/2009/02/05/davos-2009-the-future-of-mobile-technology/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Metrics: Dove Trovare Statistiche?</title>
		<link>http://www.7thfloor.it/2009/02/02/social-media-metrics-dove-trovare-statistiche-7thfloor/</link>
		<comments>http://www.7thfloor.it/2009/02/02/social-media-metrics-dove-trovare-statistiche-7thfloor/#comments</comments>
		<pubDate>Mon, 02 Feb 2009 17:07:24 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[2.0TaskForce]]></category>
		<category><![CDATA[Assodigitale]]></category>
		<category><![CDATA[Club dei Media Sociali]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Linkedin]]></category>
		<category><![CDATA[Milanin]]></category>
		<category><![CDATA[social media metrics]]></category>
		<category><![CDATA[social network]]></category>
		<category><![CDATA[statistiche]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=2436</guid>
		<description><![CDATA[Ho ricevuto diverse richieste di informazioni sulle metriche dei social media, sto raccogliendo le ricerche e i link più interessanti della Rete che volentieri condivido. Invito chi ha statistiche aggiornate a fare altrettanto.]]></description>
		<wfw:commentRss>http://www.7thfloor.it/2009/02/02/social-media-metrics-dove-trovare-statistiche-7thfloor/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
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