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	<title>7thFLOOR &#187; Telethon</title>
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		<title>Maratona Digitale per la Ricerca Telethon 2010</title>
		<link>http://www.7thfloor.it/2010/12/17/maratona-digitale-per-la-ricerca-telethon-2010/</link>
		<comments>http://www.7thfloor.it/2010/12/17/maratona-digitale-per-la-ricerca-telethon-2010/#comments</comments>
		<pubDate>Fri, 17 Dec 2010 10:39:24 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[In primo piano]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[fund raising online]]></category>
		<category><![CDATA[Internet PR]]></category>
		<category><![CDATA[malattie genetiche]]></category>
		<category><![CDATA[maratona]]></category>
		<category><![CDATA[ricerca]]></category>
		<category><![CDATA[Telethon]]></category>
		<category><![CDATA[web marketing]]></category>

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		<description><![CDATA[Oggi prende il via la ventunesima maratona di Telethon. La lunga diretta si snoderà per 72 ore in molte trasmissioni del palinsesto Rai. L’obiettivo della maratona è quello di raccogliere i fondi per la ricerca sulle malattie genetiche rare e superare il record del 2009 di 31 milioni e 210 mila euro. Internet per Telethon Anche Internet [...]]]></description>
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		<title>Blogger, esperti di internet e partner della maratona web di Telethon</title>
		<link>http://www.7thfloor.it/2009/12/12/blogger-esperti-di-internet-e-partner-della-maratona-web-di-telethon/</link>
		<comments>http://www.7thfloor.it/2009/12/12/blogger-esperti-di-internet-e-partner-della-maratona-web-di-telethon/#comments</comments>
		<pubDate>Sat, 12 Dec 2009 11:23:33 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[Creatività]]></category>
		<category><![CDATA[Cultura]]></category>
		<category><![CDATA[Blogger]]></category>
		<category><![CDATA[esperti di internet]]></category>
		<category><![CDATA[fundraising online]]></category>
		<category><![CDATA[influencer della rete]]></category>
		<category><![CDATA[maratona web telethon]]></category>
		<category><![CDATA[Telethon]]></category>

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		<description><![CDATA[Cari amici, blogger, esperti, partner della prima maratona web di Telethon… siamo in diretta web per la lunga maratona digitale di Telethon. Potete seguire la diretta web per due giorni di seguito (vi consigliamo una pausa ogni tanto!) fino alle 02:00 di domenica 13. Potete collegarvi all’indirizzo: youtelethon.telethon.it ]]></description>
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		<title>Internet per Telethon</title>
		<link>http://www.7thfloor.it/2009/12/01/maratona-web-internet-per-telethon/</link>
		<comments>http://www.7thfloor.it/2009/12/01/maratona-web-internet-per-telethon/#comments</comments>
		<pubDate>Tue, 01 Dec 2009 09:52:08 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[7thFLOOR]]></category>
		<category><![CDATA[Barack Obama]]></category>
		<category><![CDATA[campagna di comunicazione online]]></category>
		<category><![CDATA[diretta web]]></category>
		<category><![CDATA[fundaraising online]]></category>
		<category><![CDATA[internet for telethon]]></category>
		<category><![CDATA[maratona telethon]]></category>
		<category><![CDATA[maratona web]]></category>
		<category><![CDATA[strategie digitali]]></category>
		<category><![CDATA[Telethon]]></category>
		<category><![CDATA[web marketing]]></category>
		<category><![CDATA[widget donazione]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=4041</guid>
		<description><![CDATA[Numeratori “virali”, partner digitali, aste-online, diretta web di due giorni (11 e 12 dicembre) nel nome della partecipazione e dell’interattività. Con l’obiettivo, anche sul web, di far conoscere le malattie genetiche e le storie delle persone che ne sono affette, di dar conto degli importanti risultati della ricerca finanziata e, soprattutto, di farsi aiutare da chi oggi sta investendo su internet la sua professione e la sua passione.]]></description>
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		<title>Video Contest Telethon</title>
		<link>http://www.7thfloor.it/2009/11/20/video-contest-telethon/</link>
		<comments>http://www.7thfloor.it/2009/11/20/video-contest-telethon/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 09:58:33 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[NetTV]]></category>
		<category><![CDATA[7thFLOOR]]></category>
		<category><![CDATA[Andrea Genovese]]></category>
		<category><![CDATA[maratona web 2009]]></category>
		<category><![CDATA[Shicon]]></category>
		<category><![CDATA[Telethon]]></category>
		<category><![CDATA[web mararhon]]></category>

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		<title>Designers for Telethon</title>
		<link>http://www.7thfloor.it/2009/11/20/shicon-contest-designers-for-telethon/</link>
		<comments>http://www.7thfloor.it/2009/11/20/shicon-contest-designers-for-telethon/#comments</comments>
		<pubDate>Fri, 20 Nov 2009 07:48:22 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[Creatività]]></category>
		<category><![CDATA[Design]]></category>
		<category><![CDATA[campagna web]]></category>
		<category><![CDATA[designer]]></category>
		<category><![CDATA[malattie genetiche]]></category>
		<category><![CDATA[maratona web]]></category>
		<category><![CDATA[ricerca]]></category>
		<category><![CDATA[Shicon]]></category>
		<category><![CDATA[Telethon]]></category>

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		<description><![CDATA[Telethon presenta la prima Maratona Web per la Ricerca sulle Malattie Genetiche, per coinvolgere il mondo della rete, dai grandi portali alle community più creative, dai blogger alle imprese più innovative.]]></description>
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		<slash:comments>4</slash:comments>
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		<title>Brainstorming: Wired, Telethon e il Master in Social Media Marketing</title>
		<link>http://www.7thfloor.it/2009/11/06/telethon-master-social-media-marketing-iulm/</link>
		<comments>http://www.7thfloor.it/2009/11/06/telethon-master-social-media-marketing-iulm/#comments</comments>
		<pubDate>Fri, 06 Nov 2009 19:50:03 +0000</pubDate>
		<dc:creator>Andrea Genovese</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[7thFLOOR]]></category>
		<category><![CDATA[Andrea Genovese]]></category>
		<category><![CDATA[campagna online]]></category>
		<category><![CDATA[IULM]]></category>
		<category><![CDATA[Luca De Fino]]></category>
		<category><![CDATA[Master Executive IULM]]></category>
		<category><![CDATA[master social media marketing]]></category>
		<category><![CDATA[Michela Simoncini]]></category>
		<category><![CDATA[Social Media Marketing]]></category>
		<category><![CDATA[Telethon]]></category>
		<category><![CDATA[web communication]]></category>
		<category><![CDATA[web marathon]]></category>
		<category><![CDATA[wired]]></category>

		<guid isPermaLink="false">http://www.7thfloor.it/?p=3861</guid>
		<description><![CDATA[Andrea Genovese, digital strategist, web marketer ed editore di 7thFloor, e Luca de Fino, responsabile del dipartimento 360° Digital Influence in Ogilvy, hanno sottoposto alcuni progetti e strategie di Web Marketing agli studenti del Master in Social Media Marketing di IULM. Il brainstorming inizia ...]]></description>
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		<slash:comments>16</slash:comments>
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